Christopher James Read

Techniques for SEO improvement

Match content to keywords When thinking about SEO, you must match your site’s content to your targeted keywords. Plan your site’s content to not only make it function but to also reflect your brand and its products and services. Through content planning, your site can reach its targeted audience...
Christopher James Read

Internal linking structure for SEO

When thinking about getting your site more exposure, you probably think about external links to other sites. However, proper SEO starts at home with the internal linking of your own site map and navigation. Internal links are defined by Google as links that are located on pages that belong to your domain. Similar...
Christopher James Read

Learning Search Engine Optimisation

How to Learn SEO When Internet users search for a keyword, they read the results on the first page of their search results and close the page. If your website is not in the first 10 listings provided on the Internet search results, Search queries determine exposure and therefore profit for a website.To...
Christopher James Read

8 Tips to speed up your website speed

Compress data Websites will load faster if they enable compression through software GZip or Deflate when transferring data. By compressing a site’s HTML, CSS and JavaScript files, these shorter download times will drastically reduce the page loading times of users and decrease the amount of bandwidth...
Christopher James Read

How to measure social media

After creating your website and social media accounts, learning how to engage in social media optimisation and track the success of your social networking is a important step to engaging customers and seeing more traffic. Like search engine marketing, there are ways to measure social media optimisation...