When gauging user interest in your content, try looking at your most read and commented articles. Which topics were the most popular for that week and why? How many comments were posted on your articles? While quality and content ultimately determine how many comments you get on individual articles,...
What do Internet users think of when they hear ‘search engine’? Google, of course. The tech giant Google is so popular that in 2006, the word ‘google’ was inducted into Merriam Webster Collegiate Dictionary as a verb after millions of users were Googling their searches.
Not far from its Googleplex...
Pushing towards more visual impact rather than its trademark minimalism, Twitter’s newest trend might be described as #redesign.
Twitter announced its new design of the micro-status site and its apps, which look more like image-centric social media sites like Facebook and Pinterest, on September...
Planning out your site’s content is one of the most important and necessary steps to make a site function and become successful. Content not only reflects your brand but also the keywords used to find and rank your site. Here is a guide to plan and schedule your content. If you need help with SEO Copywriting...
When promoting your small business through your website, the approach to search engine optimisation (SEO) is different than with a large corporation with seemingly unlimited resources. Using your own resources, you can improve your rankings in search results through these 8 tips specifically for small...
Match content to keywords
When thinking about SEO, you must match your site’s content to your targeted keywords. Plan your site’s content to not only make it function but to also reflect your brand and its products and services. Through content planning, your site can reach its targeted audience...
1. Do – Increase your site speed, Don’t – Have a slow website
Having a slow loading site means increasing bounce rate, the percentage of users who do not look at more than one page of your site. If users close your site before looking at more than the page they are directed to, then they are...
While there are tons of blogs floating around the Internet, a blog can be an important asset in getting higher search engine rankings. Through blog posts increasing the number of links and page shares to your site, blogs can also be a way to break the barrier between a site and its users to facilitate...
With social media trends changing for the coming year, keep up to date with your social media optimisation (SMO). SMO is different from search engine optimisation (SEO) as SMO focuses on using tools like social networking sites and bookmarking. Here are 10 social media tips to use for 2013:
1. Add social...
After the EU Cookie Directive came into law last May, research by TRUSTe reports that 63% of UK websites have complied with the legislation. The EU Cookie Directive, also called the e-Privacy Directive, requires UK sites by law to ask for users’ consent to record information, in the form of ‘cookies,’...
