You may or may not be aware, that the SEO industry, because of updates with the algorithm, has changed the way everyone sees mayor elements. Yard sticks have been moved on the major elements like, link building, anchor text ratio, link types and future proof link building.
I’m not going to bore you about panda, penguins and the updates from google, you can see these, updated frequently by SEOMoz, (http://www.seomoz.org/google-algorithm-change). It’s a good idea to have a read over these and get a grasp of what’s going on, and what changes have happened to improve the quality of googles results. Understanding these and how google in changing its requirements are important to future proof your link building techniques.
Posh Link Building are a link building company setup to help web designers and SEO’s who simply don’t have time not to complete their own SEO. SEO and link building is a lot more time intensive because of the updates. It’s not a case of focusing on a mix of poor quality links any more. Link building has become about research, making connections, developing relationships, adding value to a community and marketing in campaigns that deliver performance.
Many SEO’s and agencies like to Outsource link building to us, because of our cheap hourly rate and more importantly, because of the quality that we add to individuals campaigns.
There are loads of different types of important impacting link building types, social bookmarks, guest posts, press release and such, however its my belief that its not the medium, its the message that you put across, the content that’s within that message, it its adding value to the community and more importantly, if members of the community sharing your content and adding their voice.